The last couple of weeks have been very eventful at Lindy’s Cakes and created a real buzz in the office. Firstly, completely out of the blue, Lindy’s Cakes was awarded a certificate of excellence by Insight magazine, a glossy weekly lifestyle and leisure publication, and then a week or so later we also learnt that Lindy herself had also been awarded Insight’s prestigious ‘Business Woman of the year award for 2012 – 2013’ wow!!
We know from the feedback we have received when we announced the award on Facebook that many of you think, like us, that Lindy deserves to be recognised for all the work that she does promoting and advancing sugarcraft. But to us what is special is that Lindy’s brilliance has been recognised outside the cake decorating industry. Here is a short extract from issue 185 of Insight Magazine in which the editor, Katherine Benson, expresses why Lindy Smith – ‘this fabulous wonder woman’ – has been selected as insight’s Business Woman of the Year 2012:
“Lindy Smith is a remarkable woman. Not only does she boast high-level skills to create her own designs, but she thrives on helping others achieve their goals when it comes to making that cake not only taste good but look good too. Her range of knowledge is extensive and from her website to her books, cutters and stencils and classes, Lindy has shown that being business savvy isn’t all about profiting yourself, but also about profiting others too.”
Words of Congratulations from Lindy’s Fans:
Here is a small selection of quotes from our many fans on Facebook congratulating Lindy:
‘Congratulations, love your work, as do many, so well deserved. xx’ – Cake Rise
‘And well deserved Lindy too! You are an inspiration ‘ Rhianydd Easton
‘Well done you, we’ve known you’re brilliant for ages! What took them so long……..’ Jacqui Kelly
‘That’s fantastic! Huge congrats from your Aussie distributors…’
‘Congratulations! Well deserved! You have been inspirational….;)’ Marketa Urubova
A little about Insight Magazine
Insight magazine is a glossy lifestyle publication, that covers a wide spectrum of topics, with features that include detailed editorial content, top recommendations, reviews and competitions. Insight work with only the very best companies and recognised names. The magazine is distributed weekly throughout Birmingham and the West Midlands within leading supermarkets, including Asda, Tesco and Sainsbury’s, as well as going out to local venues, shopping establishments, boutiques, popular restaurants, eateries, leisure centres and more. You will also find Insight on sale in selected W H Smith branches across the region and it is available as a downloadable App.
Happy Sugarcrafting
The Lindy’s Cakes Team